TV8E and Cowell Group & icon live

2020-07-09 10:38:36

When the sports industry in Fujian is going on. Under the guidance of Fujian Provincial Sports Bureau and Xiamen Sports Bureau, Fujian TV station sports channel tv8e joined hands with Cowell Group & icon ICON 618 from 15:00 to 16:00 on June 12, 2020. The anchor is Chen Lan, deputy director of Xiamen Sports Bureau, Zhang Yuening and Zeng Bao, TV8 anchor of Fujian TV station sports channel, and yuebo coach of Cowell. Cai Wensheng, executive vice president and Secretary General of Xiamen Sports Industry Association, also came to the live broadcast of Cowell. In today's live broadcast, deputy director Chen Lan is dressed up in athletic attire; TV8 anchor Zhang Yuening is fashionable and handsome; anchor Zeng Bao is cute and sweet; yuebo coach is humorous. They introduced the main products of ICON to netizens, and used Nordic Nordic Track x32i inline climbing machine, pro form R600 rowing machine, pro form 525 CSE + elliptical machine and other products. In the one hour online interactive communication, the number of live viewers exceeded 350000 and more than 6000 comments. Deputy director Chen Lan, TV8 anchor Zhang Yuening and Zeng Bao, and coach ICON yuebo also issued interactive passwords and presented ICON prizes in the live broadcast, which reached a climax of the interactive atmosphere.
Due to the novel coronavirus pneumonia this year, production and sales in all walks of life have been greatly affected. The suspension of global sporting events has made the sports industry enter a severe cold period. With the epidemic situation gradually under control, TV8 sports channel launched a series of live broadcast of "returning to work and production, Fujian sports industry is in progress", bringing high-quality Fujian sports products under the wave of returning to work. Cowell Group & ICON online broadcast, based on the internet live broadcast platform, relies on the real industry, and takes the cross-border industry integration as the starting point, to get through the online and offline data, accelerate the integration of entity and network, and provide a new way and new mode for the online and offline integration development of the whole industry chain.
ICON, as a world-class fitness equipment brand company, was founded in 1977 and headquartered in Utah, USA. Icon has many brands and product lines, including high-end brand NordicTrack, best-selling brand Pro form, high-end commercial brand freemotion, intelligent fitness platform software ifit, etc.; its products cover treadmill, fitness car, elliptical car, comprehensive strength training device, rowing machine, sports accessories, intelligent wearable equipment.
According to the 2014 report of smrg U.S. sporting goods Market Research Institute, ICON's brands have 56% market share in the U.S. market, and its treadmills have a 68% market share in the U.S. market. For 43 years, Kangkang has been committed to providing consumers with high-quality and high-quality services through the innovation of high-quality products and technologies.
Sports stars such as NBA stars James, Raul netto, Grayson Allen, Brazil star Manel, bodybuilders, strength lifters, actors, directors and producers Schwarzenegger, former President Bush of the United States and other celebrities have used ICON's fitness equipment products, which are favored by global users.
In 2019, Cowell group, together with ICON of the United States, established a new Chinese joint venture company to provide high-quality fitness equipment products and ultimate fitness experience for Chinese users.